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How To Rank In Google Maps
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New Ranking Algorithm For Google Maps
Ranking Factors and Weightings for Different Google Services (June 2024)
We know exactly how to get your business ranked in the 3 different types of Search Optimization that exist in 2024 and beyond.
This information is directly out of an advanced Open AI query made into "previously secret Google information" - June 5, 2024
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| Ranking Factor | Generative AI Search | Google Organic Search | Google Maps |
|---|---|---|---|
| User Engagement and Click Data | 35% | 35% | 15% |
| Content Quality and Effort | 25% | 25% | N/A |
| Site and Page Authority | 20% | 20% | 20% (Prominence) |
| NavBoost and Click Logs | 15% | 15% | N/A |
| Topical Authority and Relevance | 5% | 5% | 25% (Relevance) |
| Proximity | N/A | N/A | 30% |
| NAP Consistency | N/A | N/A | 10% |
Summary of the Differences:
- Generative AI Search and Google Organic Search share the same weightings for the top 5 factors, focusing on user engagement, content quality, site authority, click logs, and topical relevance.
- Google Maps places higher importance on proximity (30%) and relevance (25%), while also considering prominence (20%), user engagement (15%), and NAP consistency (10%).
Note:
- The "N/A" values indicate factors that are not applicable to that particular type of ranking.
- The weightings are based on the provided documents and the context of their importance as of June 2024.
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